LaserCare & HP Announce Pays You Back Campaign

Los Angeles, CA, October 1, 2010- LaserCare Technologies and Hewlett-Packard announced today a revolutionary new marketing campaign centered on the message theme called “Pays You Back” (PYB).

According to HP research and study data that supports such a claim that after purchasing a new LaserJet printer or multifunction printer (MFP) that within 6 to 12 months depending on current usage the devices will not only have paid pack for themselves in terms of acquisition but then additionally save more money.

When was the last time you bought something for your business that actually paid for itself let alone paid you back 100%?

By consolidating your existing printing devices into one legendary HP Color LaserJet MFP and save –energy, paper, toner, even IT time. The end result is rather simple and will now allow you to bring the professional print jobs in house. Invest in a HP LaserJet printer.

It's definitely payback time.

With LaserCare you can buy now, trade in your old printer and save up to $1,000 on a HP LaserJet MFP Printer. The Pays You Back program is the mantra LaserCare is going by.

When you can print, copy, fax and scan from one versatile machine you also have fewer devices to power, support, and maintain. Create more efficiency with our full portfolio of HP and HP Certified Partner solutions — including document capture, job accounting and security —- that integrate easily into your existing infrastructure with the HP Open Extensibility Platform.

Our industry-leading, award-winning HP Web Jetadmin will help you to effectively manage your HP printers, multifunction printers and non-HP devices. Experience more device uptime and less service interventions with fewer supplies and parts than competitive models. Save IT time and make printing easy for every user in your managed environment by using a single driver for all HP devices — the HP Universal Print Driver.

Your company can also reduce their carbon footprint and bottom line with usage savings on paper, supplies and energy. With LaserCare & HP the options are endless. Print professional-quality marketing materials in your office for up to half the cost while saving up to 50% on energy, paper and toner. Reduce wasted paper by printing only the web content you want.

HP Smart Web Printing prints web pages without cutoff edges while easily managing your business's color printing with HP Color Access Controls. Assign color access by user or by application, or turn off color capability completely. High-capacity HP cartridges offer more choice and cost-effective, high-volume printing — get more printed pages with fewer toner cartridge replacements.

LaserCare (www.lasercare.com) is a Los Angeles based print-copy-fax solutions company that provides managed print services to help companies control printing costs. Over the past twenty years, the company has been responsible for managing over three billion printed pages for clients throughout Southern California, and is a carefully selected Hewlett-Packard Elite Office Printing Solutions partner, a status that only 60 dealers nationwide have achieved based on superior expertise and support.